We worked for more than 2 years with a design office specializing in technical lingerie, a stylist and a model maker to develop The Fresh Bra™.

The Fresh Bra™ technology is based on a unique underwear structure which discreetly integrates an absorbent complex made up of ultra-innovative materials: the guarantee of performance, comfort and discretion.

The Fresh Bra™ is the subject of a patent application with the INPI (National Institute of Industrial Property) and the EPO (European Patent Office).


We opted for seamless iron-on finishing technology to meet several objectives:

  • Strengthen the hold at the neckline to maintain the bust
  • Unconditional discretion under your clothes
  • A minimalist and refined style

Our materials

All our materials come from plants. They are ultra-innovative and OEKO-TEX 100 certified.

We are committed to the environment and we have carefully chosen all the materials to bring you comfort and performance with as little impact as possible on the planet.

Main material

It is a bio-sourced polyamide from the castor plant and produced in Italy. This ultralight material protects the body from temperature variations.

External absorbent

In contact with the skin, a bamboo viscose jersey made in France, with a divinely soft touch and high absorbency. Bamboo is naturally anti-bacterial and thus limits the development of odors.

Internal absorbent

An absorbent core based on Tencel®, a material made from wood fibers
from sustainably managed forests. The transformation process into textile fibers takes place in a closed circuit to minimize the impact on the environment.